Playing a game on your phone could help save endangered species. Here’s how
More than 35,500 species are threatened with extinction. Image: REUTERS/Rahel Patrasso
- Wildchain allows smartphone users to support real-life conservation projects across the world by digitally adopting rare animals.
- Players nurture an endangered animal that is matched to a real-life counterpart.
- If a player plants a tree in the game, the non-profit organization plants one in the real world.
- Wildchain is one of a number of conservation projects crowdsourced through the World Economic Forum’s UpLink platform.
More than 35,500 species are threatened with extinction, according to the International Union for Conservation of Nature’s (IUCN) Red List. Now a new smartphone game enables players to support conservation efforts from the comfort of their sofa.
Wildchain lets users adopt animals, plant trees and support real-life conservation projects by creating what the non-profit organization calls a “digital sanctuary”.
Hatch an endangered animal
Players start with a magical egg that can hatch into one of the world’s most endangered animals, such as a cheetah or elephant.
These are matched to a real-life counterpart based on animal population numbers. For example, IUCN estimates there are 6,674 cheetahs left in the world – so there are the same number in the game.
Once their digital animal is hatched, players need to create its ideal habitat. This can involve anything from planting trees or grass, to keeping it safe from poachers and natural disasters.
Blockchain-based Wildchain works by gamifying giving in a similar way to popular games like Tamagotchi and Pokémon Go.
Players are rewarded for their care with ‘Seeds’, the in-game currency that can be used to purchase items and improve the animal’s sanctuary.
Money spent funds conservation schemes
Wildchain’s concept, which is currently at the funding stage, will use money spent in the game (from selling eggs, optional ads and in-game items) to fund wildlife protection projects.
If a player plants a tree in the game, the non-profit organization plants one in the real world to help offset their carbon footprint.
The game is part of Wildchain’s overall aim to build a global movement that inspires and empowers individuals and organizations to support conservation efforts.
How UpLink is helping to find innovations to solve challenges like this
The wildlife data behind the game is sourced from the IUCN, while the environmental information comes from the Organization for Economic Cooperation and Development, and UN Environment.
With a million species of animal and plant species threatened with extinction, Wildchain hopes actions in the game can trigger real-world impact.
The organization is one of a number of conservation projects crowdsourced through the World Economic Forum’s UpLink platform.
UpLink aims to connect innovators and decision-makers with the ultimate goal of accelerating delivery of the United Nations Sustainable Development Goals.
Don't miss any update on this topic
Create a free account and access your personalized content collection with our latest publications and analyses.
License and Republishing
World Economic Forum articles may be republished in accordance with the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Public License, and in accordance with our Terms of Use.
The views expressed in this article are those of the author alone and not the World Economic Forum.
Stay up to date:
UpLink
Related topics:
Forum Stories newsletter
Bringing you weekly curated insights and analysis on the global issues that matter.
More on Nature and BiodiversitySee all
Federico Cartín Arteaga and Heather Thompson
December 20, 2024