Economic Growth
アジアがリードする未来 ～成長の要因とグローバルなインパクト～
• グローバルエコノミーおよび国際情勢におけるアジアの影響力が高まっています。 • アジアが技術革新と貿易の世界的ハブとなるにつれ、この地域の多くの国々でGDPの大幅な成長が見込まれています。 • 気候変動、金融包摂の欠如、ヘルスケアの不平等といった課題が残る一方で、アジアは持続可能な新たな革新的解決策を展開しています。
Aparna Bharadwaj joined Boston Consulting Group in 2009. She leads the firm’s Center for Customer Insight globally, and the Marketing, Sales & Pricing practice in South-East Asia. She is also a core member of BCG’s Public Sector and Consumer practices.
Prior to joining the firm, Aparna held several leadership roles at Coca-Cola, including brand management and trade marketing.
Most Popular
Economic Growth
Why Asia’s time is now: what's fueling Asian growth and what does it mean for the rest of the world?
Recent Asian growth due to significant GDP boosts in many of its countries could continue as the continent becomes a hub for tech innovation and trade.
Business
Despite economic and geopolitical challenges, consumer-led growth remains
BCG's Customer Insight Survey asked 21,000 consumers from 21 countries worldwide about multiple spending categories and unearthed some growth surprises.
Business
企業がシニア世代の消費者に目を向けるべき理由
シニア世代による消費は、すでに世界の支出の4分の1を上回っています。
Business
Why businesses should pay more attention to mature consumers
As companies search for new markets, a neglected multi-trillion-dollar market sits in front of them: the nearly billion consumers aged between 50 and 70.
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Consumers care about sustainability but that doesn't always translate into the consumer choices they make. How can companies encourage sustainability?
Forum Institutional
Consumer mindsets are local despite globalization
New research proposes taking a localized approach to consumer tastes and attitudes in order for companies to thrive commercially in different countries.