4 steps to build brand alignment in the age of generative AI
With the right guardrail systems in place, GenAI can become an enabler for companies, giving the C-suite the confidence to embrace AI for brand building.
Tiffany Xingyu Wang is an award-winning leader at the intersection of media, technology, and ethics. She has been recognized as a World Economic Forum Young Global Leader, Forbes’ Most Entrepreneurial CMO, and AdWeek’s B2B Thought Leader. Currently, Tiffany is focused on building a stealth startup that addresses AI guardrails to ensure safe and ethical adoption of AI technologies.
She is also the President and co-founder of Oasis Consortium, which launched the first-ever user safety standards for Web3. Her leadership in digital trust and safety has been featured in TIME, MIT Technology Review, AdWeek, Forbes, and more. She serves as a non-resident fellow of the Atlantic Council and is a Young Global Leader at the World Economic Forum.
Previously, Tiffany led Spectrum Labs from seed stage to acquisition and scaled OpenWeb, which was valued at $1.5 billion at her exit to found a new company focused on AI guardrails. She holds two USPTO patents in machine learning for advertising.
Tiffany graduated with a Bachelor of Laws from Fudan University, where she was on the Dean’s List. She also holds a Master’s in International Finance from Sciences Po, Paris, and an MBA with a concentration in Statistics from the Wharton School.
With the right guardrail systems in place, GenAI can become an enabler for companies, giving the C-suite the confidence to embrace AI for brand building.
数据至上的时代即将结束,取而代之的是由消费者的新价值观驱动的“信任转型”时代;企业必须把隐私、安全和多样性这三大道德支柱视为优先事项,以证明自己值得信赖;在人工智能主导的世界里,只有将信任和伦理视为战略性驱动力,企业才能蓬勃发展。
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