GoDigital inspires happiness through content, community and commerce, across consumer passion points in music, entertainment, sports and beyond. It is a privately held multinational conglomerate founded in 2006 to address the convergence of media and technology. Applying a technology-enabled intellectual property rights management approach, GoDigital generates value through innovation and investment in each of its brands. Select business units include Bob's Stores, Cinq Music, Eastern Mountain Sports, NGLmitu, Sound Royalties and Yogaworks.