Levi Strauss & Co., one of the world's largest apparel manufacturers, dates back to 1850. It makes jeans and jeans-related products for men, women and children, as well as other branded products and casual sportswear. It markets in more than 60 countries, with 76 production facilities in 24 countries. Its goods are generally manufactured in the countries or regions in which they are sold; its primary strategy is geographical expansion.