Matthew Anderson

Strategic Advisor, Lupa Systems

Matthew Anderson is Chief Marketing Officer of Roku, the Internet TV pioneer. He is also a senior adviser to 21st Century Fox and serves on the boards of MOBY Media Group, the emerging-markets broadcaster, and Team Sky, a top World Tour Cycling team and twice winner of the Tour de France. Previously, Anderson was Group Director of Strategy & Corporate Affairs, Europe & Asia, of News Corporation. Before that he was Group Director of Communications & Brand Marketing at the British Sky Broadcasting Group (BSkyB). Anderson was instrumental in News Corp's Global Energy Initiative and to Sky becoming the world's first carbon neutral media company. Before Sky, he was Chief Executive, Asia Pacific & EMEA, of Ogilvy Public Relations Worldwide, a global agency network and subsidiary of WPP. He is also an Advisory Board Member of Tokyo University's health policy think tank, a Board Member of the Institute of Public Relations and a Trustee of Malaria No More UK. Anderson graduated from the University of Pennsylvania and Harvard's Global Leadership and Public Policy program.

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