Industries in Depth

Here’s what happens every minute on the internet in 2021

Two women take a selfie using a smartphone from a viewing deck overlooking a city skyline.

Each minute in 2021, 695,000 stories were shared on Instagram... that's a lot of selfies. Image: REUTERS/USA TODAY Sports

Claire Jenik
Data Journalist, Statista
  • New research has shed light on what happened every minute on the internet in 2021.
  • It found that every 60 seconds more than 500 hours of content was uploaded on YouTube and 695,000 stories were shared on Instagram.
  • Nearly 70 million messages were sent via WhatsApp and Facebook Messenger.
  • In that same minute, there were two million swipes on Tinder and 1.6 million U.S. dollars was spent online.

The digital world is a universe in its own right and a very fast moving one at that. Myriads of downloads and uploads, posts and searches, messages sent and received, listens and streams happen every minute on the world wide web.

an infographic explaining what happens every minute on the internet
197.6 million emails were sent each minute. Image: Statista
Have you read?

According to data compiled by Lori Lewis and published on the site AllAccess, 60 seconds on the web in 2021 consist of more than 500 hours of content uploaded on YouTube, 695,000 stories shared on Instagram and nearly 70 million messages sent via WhatsApp and Facebook Messenger. That same internet minute also contains more than two million swipes on Tinder as well as an incredible 1.6 million U.S. dollars spent online.

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