游戏化体验能如何提高个人的财务韧性?
金融服务是发展的关键所在。有明确证据表明,与不享受金融服务的家庭相比,享受金融服务的家庭能够更好地抵御金融冲击;游戏化(gamification)是在非游戏活动中应用类似游戏的元素,如积分、分数、竞争和奖励等;助推(nudge)是指微妙的暗示或鼓励,引导个人做出特定的行为或选择;游戏化和助推可以培养可持续的金融行为,增强用户体验,激励客户参与并提高其忠诚度。
Lotte provides technical leadership for innovative approaches to inclusive finance, finance sector development, and infrastructure finance; and on One ADB approach to projects.
Prior to her current position, Lotte was the Regional Director of the Pacific Liaison and Coordination Office. She was also Chief of Finance Sector Group of the Sustainable Development and Climate Change Department.
Prior to joining ADB, she was Director for International Economic Policy at the Swedish Ministry of Finance, a financial supervision and regulation expert at the Swedish Financial Supervisory Authority and central bank, and an IMF consultant.
金融服务是发展的关键所在。有明确证据表明,与不享受金融服务的家庭相比,享受金融服务的家庭能够更好地抵御金融冲击;游戏化(gamification)是在非游戏活动中应用类似游戏的元素,如积分、分数、竞争和奖励等;助推(nudge)是指微妙的暗示或鼓励,引导个人做出特定的行为或选择;游戏化和助推可以培养可持续的金融行为,增强用户体验,激励客户参与并提高其忠诚度。
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